2023 Monthly Webinar Series
Creating a
Donor Experience
Magical
Discover how to create a magical donor experience and you'll have the happiest donors on Earth!
A long time ago, in a land far away, Lynne Wester—principal and founder of the DRG Group—received her Ducktorate from the Disney Institute. If there is one thing she learned from her time at Disney, it's the magic of the experience—and that lesson is woven into everything we do at the DRG Group.
The one thing that sets successful nonprofits apart is their ability to create a magical donor experience that retains donors year after year. For more than a decade, we've taught strategies rooted in the 4 Pillars of Donor Relations—and now the 4 Pillars of the Donor Experience—to help organizations build meaningful relationships with their donors.
This year, we're taking our training up a notch and offering two different monthly series—Discovery and Enchantment. (Do you see the theme here?)
The Discovery Series
The Discovery Series will focus on topics related to the 4 Pillars of Donor Relations—acknowledgment, stewardship, recognition, and engagement. This track is best for beginner to intermediate donor relations professionals looking to expand their knowledge and skills in the fundamentals of our work.
One subscription per track provides unlimited seats, so you can bring the whole department without paying extra—whether you are a team of 1 or 1,000. Imagine all the hours of professional development you get for one low price!
Both tracks run from January through December 2023—with one webinar per track each month. Sessions will be led by our industry-leading team at the DRG Group.
Join us on this incredible journey towards creating magical donor experiences and raising more money for your organization!
How does it work?
Purchase either the full Discovery or Enchantment Series to save more than $120—or purchase both tracks and save $290!
Here is what you can expect when you purchase a Discovery or Enchantment Webinar Series:
-
12 monthly webinars—January 2023 - December 2023 (24 webinars—2 per month—if you purchase both series)
-
Unlimited seats—One subscription per track covers your entire organization!
-
Learn from our industry-leading experts each month—with exclusive access to ask them your questions during each session
-
Access to live sessions, presentation recordings, slides, and the chat log from each event
-
Timely and relevant topics rooted in the 4 Pillars of Donor Relations & the 4 Pillars of the Donor Experience
-
Fresh content—our monthly webinars are never reused or pre-scripted. We build and adjust our presentations to reflect what you need right now.
-
Samples of the best work we've seen from higher education institutions and nonprofits around the world
-
Practical takeaways and relevant learning outcomes for shops of all sizes and budgets
-
Full participation in the 2023 Webinar Series is applicable for 24 points in Category 1.B – Education of the CFRE International application for initial certification and/or recertification. (1 point per webinar)
-
VIP access to special discounts on other DRG products and services
If you prefer your professional development á la carte, you can also register for any of the individual webinars included in the series for $60 each.
Your Investment
Discovery Series
Buy unlimited seats for the entire Discovery Series for $600 or purchase individual webinars below for $60 each.
Mar 03, 2026, 1:00 PM – 2:00 PMWebinar | $60This session introduces the Donor Matrix Framework, a strategic tool that teaches you how to map every stage of the donor’s journey—from first gift to long-term loyalty.
Mar 10, 2026, 1:00 PM – 2:00 PMWebinar | $60Not all events are created equal—and the most memorable ones do more than fill a room. In this session, you’ll learn how to move beyond event logistics to design true donor experiences—intentional, purpose-driven gatherings that deepen relationships and drive meaningful engagement.
Mar 17, 2026, 1:00 PM – 2:00 PMWebinar | $60A picture may be worth a thousand words, but the right picture—or video or design—can be worth a thousand connections. In this session, you’ll learn how to elevate your visual storytelling so every image, clip, and layout builds connections and moves your donors.
Mar 24, 2026, 9:00 AM – Mar 26, 2026, 4:30 PMChicago, IIT Chicago-Kent College of Law, 565 W Adams St, Chicago, IL 60661, USAJoin us for a reimagined conference experience! Spend a day and a half in our small-group Four Pillars training, and half-day workshops learning the art and science of writing for donor relations and how to show the impact of your donor relations work.
Apr 01, 2026, 1:00 PM – 1:30 PMWebinar | $25Merging letters is one thing—merging impact is another. This session dives into advanced mail merge techniques in Word for personalized stewardship and reporting, including working with long text fields, images, and conditional content. Learn to save time and scale your impact.
Apr 07, 2026, 1:00 PM – 2:00 PMWebinar | $60Retention isn’t a nice-to-have—it’s the engine that drives long-term fundraising success. Yet, too many teams still treat it as an afterthought. This session shows you how to start building donor loyalty with intentional, data-informed retention campaigns.
Apr 08, 2026, 1:00 PM – 1:30 PMWebinar | $25This session will walk you through how to build polished, on-brand deliverables using Adobe InDesign and a simple spreadsheet as your data source.
Apr 14, 2026, 1:00 PM – 2:00 PMWebinar | $60Building on the concepts from Part One, this session takes you deeper into the art and science of designing donor experiences. Learn how to use experience mapping to identify every touchpoint in an event, and turn even the smallest moments into meaningful, memorable WOWs for your audiences.
Apr 15, 2026, 1:00 PM – 1:30 PMWebinar | $25This session explores modern Excel tools like dynamic arrays, error-handling functions, and automation features that make spreadsheets smarter and more reliable—perfect for donor relations, gift processing, and reporting professionals.
Apr 21, 2026, 1:00 PM – 2:00 PMWebinar | $60Many teams struggle to balance consistency, quality, and timing—often sending too much, too little, or the wrong message at the wrong time. This session will help you build a smart, streamlined donor communications calendar that works with your goals—not against them.
Apr 22, 2026, 1:00 PM – 1:30 PMWebinar | $25This session is perfect for anyone who wants to sharpen their writing, tighten their messaging, and stop over-explaining. If you've ever stared down a blinking cursor thinking, “How do I say this in less than 20 words?”—this one's for you.
Apr 23, 2026, 1:00 PM – 2:00 PMWebinar | $60Explore how to use generative AI in donor relations to increase efficiency and insight while protecting trust, voice, and accuracy. Learn what AI is (and isn’t) suited for in stewardship, impact reporting, and donor communications, plus ethical guardrails, review processes, and prompt basics.
Apr 29, 2026, 1:00 PM – 1:30 PMWebinar | $25In this 30-minute session, we’ll cover simple, practical project management strategies that work no matter what platform your team uses. You’ll learn how to run a strong kickoff, set clear roles and timelines, and keep things moving in the middle when momentum usually fades.
May 05, 2026, 1:00 PM – 2:00 PMWebinar | $60In this fast-paced, practical session, you’ll learn which metrics can sharpen your strategy, focus your resources, and measurably improve donor retention, upgrades, and satisfaction.
May 06, 2026, 1:00 PM – 1:30 PMWebinar | $25In this fast-paced 30-minute session, learn how to use Canva’s built-in video editing tools to create short, engaging donor videos—no production crew required.
May 07, 2026, 1:00 PM – 2:00 PMWebinar | $60Learn how to use AI to turn one core story into a ready-to-use communications campaign. Map your plan, extract the key narrative, and generate a structured content pack for emails, letters, reports, and web—so you can save time, stay consistent, and extend the life of every strong story.
May 12, 2026, 1:00 PM – 2:00 PMWebinar | $60From the save-the-date to the post-event thank-you, every message you send shapes your donor’s experience. In this session, you'll learn how to design event communications that don’t just inform—they inspire!
May 13, 2026, 1:00 PM – 1:30 PMWebinar | $25Stop creating content in isolation. This session shows you how to use CORE to create a full donor journey—from solicitation to thank you—and how to strategically calendar content across platforms to build lasting donor engagement.
Enchantment Series
Buy unlimited seats for the entire Enchantment Series for $600, or purchase individual webinars below for $60 each.
- Mar 03, 2026, 1:00 PM – 2:00 PMWebinar | $60This session introduces the Donor Matrix Framework, a strategic tool that teaches you how to map every stage of the donor’s journey—from first gift to long-term loyalty.
- Mar 10, 2026, 1:00 PM – 2:00 PMWebinar | $60Not all events are created equal—and the most memorable ones do more than fill a room. In this session, you’ll learn how to move beyond event logistics to design true donor experiences—intentional, purpose-driven gatherings that deepen relationships and drive meaningful engagement.
- Mar 17, 2026, 1:00 PM – 2:00 PMWebinar | $60A picture may be worth a thousand words, but the right picture—or video or design—can be worth a thousand connections. In this session, you’ll learn how to elevate your visual storytelling so every image, clip, and layout builds connections and moves your donors.
- Mar 24, 2026, 9:00 AM – Mar 26, 2026, 4:30 PMChicago, IIT Chicago-Kent College of Law, 565 W Adams St, Chicago, IL 60661, USAJoin us for a reimagined conference experience! Spend a day and a half in our small-group Four Pillars training, and half-day workshops learning the art and science of writing for donor relations and how to show the impact of your donor relations work.
- Apr 01, 2026, 1:00 PM – 1:30 PMWebinar | $25Merging letters is one thing—merging impact is another. This session dives into advanced mail merge techniques in Word for personalized stewardship and reporting, including working with long text fields, images, and conditional content. Learn to save time and scale your impact.
- Apr 07, 2026, 1:00 PM – 2:00 PMWebinar | $60Retention isn’t a nice-to-have—it’s the engine that drives long-term fundraising success. Yet, too many teams still treat it as an afterthought. This session shows you how to start building donor loyalty with intentional, data-informed retention campaigns.
- Apr 08, 2026, 1:00 PM – 1:30 PMWebinar | $25This session will walk you through how to build polished, on-brand deliverables using Adobe InDesign and a simple spreadsheet as your data source.
- Apr 14, 2026, 1:00 PM – 2:00 PMWebinar | $60Building on the concepts from Part One, this session takes you deeper into the art and science of designing donor experiences. Learn how to use experience mapping to identify every touchpoint in an event, and turn even the smallest moments into meaningful, memorable WOWs for your audiences.
- Apr 15, 2026, 1:00 PM – 1:30 PMWebinar | $25This session explores modern Excel tools like dynamic arrays, error-handling functions, and automation features that make spreadsheets smarter and more reliable—perfect for donor relations, gift processing, and reporting professionals.
- Apr 21, 2026, 1:00 PM – 2:00 PMWebinar | $60Many teams struggle to balance consistency, quality, and timing—often sending too much, too little, or the wrong message at the wrong time. This session will help you build a smart, streamlined donor communications calendar that works with your goals—not against them.
- Apr 22, 2026, 1:00 PM – 1:30 PMWebinar | $25This session is perfect for anyone who wants to sharpen their writing, tighten their messaging, and stop over-explaining. If you've ever stared down a blinking cursor thinking, “How do I say this in less than 20 words?”—this one's for you.
- Apr 23, 2026, 1:00 PM – 2:00 PMWebinar | $60Explore how to use generative AI in donor relations to increase efficiency and insight while protecting trust, voice, and accuracy. Learn what AI is (and isn’t) suited for in stewardship, impact reporting, and donor communications, plus ethical guardrails, review processes, and prompt basics.
- Apr 29, 2026, 1:00 PM – 1:30 PMWebinar | $25In this 30-minute session, we’ll cover simple, practical project management strategies that work no matter what platform your team uses. You’ll learn how to run a strong kickoff, set clear roles and timelines, and keep things moving in the middle when momentum usually fades.
- May 05, 2026, 1:00 PM – 2:00 PMWebinar | $60In this fast-paced, practical session, you’ll learn which metrics can sharpen your strategy, focus your resources, and measurably improve donor retention, upgrades, and satisfaction.
- May 06, 2026, 1:00 PM – 1:30 PMWebinar | $25In this fast-paced 30-minute session, learn how to use Canva’s built-in video editing tools to create short, engaging donor videos—no production crew required.
- May 07, 2026, 1:00 PM – 2:00 PMWebinar | $60Learn how to use AI to turn one core story into a ready-to-use communications campaign. Map your plan, extract the key narrative, and generate a structured content pack for emails, letters, reports, and web—so you can save time, stay consistent, and extend the life of every strong story.
- May 12, 2026, 1:00 PM – 2:00 PMWebinar | $60From the save-the-date to the post-event thank-you, every message you send shapes your donor’s experience. In this session, you'll learn how to design event communications that don’t just inform—they inspire!
- May 13, 2026, 1:00 PM – 1:30 PMWebinar | $25Stop creating content in isolation. This session shows you how to use CORE to create a full donor journey—from solicitation to thank you—and how to strategically calendar content across platforms to build lasting donor engagement.