2023 Monthly Webinar Series
Creating a
Donor Experience
Magical
Discover how to create a magical donor experience and you'll have the happiest donors on Earth!
A long time ago, in a land far away, Lynne Wester—principal and founder of the DRG Group—received her Ducktorate from the Disney Institute. If there is one thing she learned from her time at Disney, it's the magic of the experience—and that lesson is woven into everything we do at the DRG Group.
The one thing that sets successful nonprofits apart is their ability to create a magical donor experience that retains donors year after year. For more than a decade, we've taught strategies rooted in the 4 Pillars of Donor Relations—and now the 4 Pillars of the Donor Experience—to help organizations build meaningful relationships with their donors.
This year, we're taking our training up a notch and offering two different monthly series—Discovery and Enchantment. (Do you see the theme here?)
The Discovery Series
The Discovery Series will focus on topics related to the 4 Pillars of Donor Relations—acknowledgment, stewardship, recognition, and engagement. This track is best for beginner to intermediate donor relations professionals looking to expand their knowledge and skills in the fundamentals of our work.
One subscription per track provides unlimited seats, so you can bring the whole department without paying extra—whether you are a team of 1 or 1,000. Imagine all the hours of professional development you get for one low price!
Both tracks run from January through December 2023—with one webinar per track each month. Sessions will be led by our industry-leading team at the DRG Group.
Join us on this incredible journey towards creating magical donor experiences and raising more money for your organization!
How does it work?
Purchase either the full Discovery or Enchantment Series to save more than $120—or purchase both tracks and save $290!
Here is what you can expect when you purchase a Discovery or Enchantment Webinar Series:
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12 monthly webinars—January 2023 - December 2023 (24 webinars—2 per month—if you purchase both series)
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Unlimited seats—One subscription per track covers your entire organization!
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Learn from our industry-leading experts each month—with exclusive access to ask them your questions during each session
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Access to live sessions, presentation recordings, slides, and the chat log from each event
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Timely and relevant topics rooted in the 4 Pillars of Donor Relations & the 4 Pillars of the Donor Experience
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Fresh content—our monthly webinars are never reused or pre-scripted. We build and adjust our presentations to reflect what you need right now.
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Samples of the best work we've seen from higher education institutions and nonprofits around the world
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Practical takeaways and relevant learning outcomes for shops of all sizes and budgets
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Full participation in the 2023 Webinar Series is applicable for 24 points in Category 1.B – Education of the CFRE International application for initial certification and/or recertification. (1 point per webinar)
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VIP access to special discounts on other DRG products and services
If you prefer your professional development á la carte, you can also register for any of the individual webinars included in the series for $60 each.
Your Investment
Discovery Series
Buy unlimited seats for the entire Discovery Series for $600 or purchase individual webinars below for $60 each.
Feb 10, 2026, 1:00 PM – 2:00 PMWebinar | $60A strong event experience begins with a realistic, well-built production timeline. In this session, learn how to design a timeline that prevents last-minute scrambles, supports collaboration, and still gives you breathing room when the inevitable curveballs appear.
Feb 12, 2026, 1:00 PM – 2:00 PMFree WebinarIn this free, live conversation, Lynne and Amaan will explore how to rethink the beneficiary communication process—from the questions we ask to the responsible use of AI—and how to transform these messages into meaningful impact reports.
Feb 17, 2026, 1:00 PM – 2:00 PMWebinar | $60When Marketing & Communications and Donor Relations teams aren’t aligned, it leads to confusion, duplicated efforts, and mixed messages to donors. But when they work together? The results are powerful.
Mar 03, 2026, 1:00 PM – 2:00 PMWebinar | $60This session introduces the Donor Matrix Framework, a strategic tool that teaches you how to map every stage of the donor’s journey—from first gift to long-term loyalty.
Mar 10, 2026, 1:00 PM – 2:00 PMWebinar | $60Not all events are created equal—and the most memorable ones do more than fill a room. In this session, you’ll learn how to move beyond event logistics to design true donor experiences—intentional, purpose-driven gatherings that deepen relationships and drive meaningful engagement.
Mar 17, 2026, 1:00 PM – 2:00 PMWebinar | $60A picture may be worth a thousand words, but the right picture—or video or design—can be worth a thousand connections. In this session, you’ll learn how to elevate your visual storytelling so every image, clip, and layout builds connections and moves your donors.
Mar 24, 2026, 9:00 AM – Mar 26, 2026, 4:30 PMChicago, IIT Chicago-Kent College of Law, 565 W Adams St, Chicago, IL 60661, USAJoin us for a reimagined conference experience! Spend a day and a half in our small-group Four Pillars training, and half-day workshops learning the art and science of writing for donor relations and how to show the impact of your donor relations work.
Apr 07, 2026, 1:00 PM – 2:00 PMWebinar | $60Retention isn’t a nice-to-have—it’s the engine that drives long-term fundraising success. Yet, too many teams still treat it as an afterthought. This session shows you how to start building donor loyalty with intentional, data-informed retention campaigns.
Apr 14, 2026, 1:00 PM – 2:00 PMWebinar | $60Building on the concepts from Part One, this session takes you deeper into the art and science of designing donor experiences. Learn how to use experience mapping to identify every touchpoint in an event, and turn even the smallest moments into meaningful, memorable WOWs for your audiences.
Apr 21, 2026, 1:00 PM – 2:00 PMWebinar | $60Many teams struggle to balance consistency, quality, and timing—often sending too much, too little, or the wrong message at the wrong time. This session will help you build a smart, streamlined donor communications calendar that works with your goals—not against them.
May 05, 2026, 1:00 PM – 2:00 PMWebinar | $60In this fast-paced, practical session, you’ll learn which metrics can sharpen your strategy, focus your resources, and measurably improve donor retention, upgrades, and satisfaction.
May 12, 2026, 1:00 PM – 2:00 PMWebinar | $60From the save-the-date to the post-event thank-you, every message you send shapes your donor’s experience. In this session, you'll learn how to design event communications that don’t just inform—they inspire!
May 19, 2026, 1:00 PM – 2:00 PMWebinar | $60Cluttered emails, letters, and reports can cause even your most loyal supporters to skim, skip, or disengage entirely. Get ready to cut through the noise and create donor materials that are clear, compelling, and impossible to ignore.
Jun 02, 2026, 1:00 PM – 2:00 PMWebinar | $60Donor recognition is evolving—and fast. Today’s donors want more than a name on a wall. But internal resistance, outdated traditions, and fear of change can stall progress. This session gives you the tools, and the strategy, to shift the conversation.
Jun 09, 2026, 1:00 PM – 2:00 PMWebinar | $60A great donor event doesn’t have to break the bank—but without a smart budget, it just might. This session will help you build an event budget that honors both your mission and your donors’ experience—while keeping ROI front and center.
Jun 23, 2026, 9:00 AM – Jun 25, 2026, 4:30 PMAdventure Science Center , 800 Fort Negley Blvd Nashville, TN 37203This year, we’re going beyond the ballroom and straight into unforgettable, one-of-a-kind donor experiences. Join us for an immersive event exploring the Four Pillars of the Donor Experience, event planning essentials, an evening at the charity:water Experience Lab, and more!
Jun 30, 2026, 1:00 PM – 2:00 PMWebinar | $60Direct mail still matters—and works!—but not when it reads like a transaction. If your envelopes are getting opened but your messages aren’t getting through, this session will show you how to fix that. Learn how to transform your mail pieces into donor experiences that inspire action.
Jul 07, 2026, 1:00 PM – 2:00 PMWebinar | $60Looking for fresh, actionable ideas to level up your donor experience? This session brings the innovation straight to you. We’re spotlighting real strategies and creative tools that are working right now. You’ll hear what’s new, what’s next, and get inspired to make changes in your own shop.
Enchantment Series
Buy unlimited seats for the entire Enchantment Series for $600, or purchase individual webinars below for $60 each.
- Feb 10, 2026, 1:00 PM – 2:00 PMWebinar | $60A strong event experience begins with a realistic, well-built production timeline. In this session, learn how to design a timeline that prevents last-minute scrambles, supports collaboration, and still gives you breathing room when the inevitable curveballs appear.
- Feb 12, 2026, 1:00 PM – 2:00 PMFree WebinarIn this free, live conversation, Lynne and Amaan will explore how to rethink the beneficiary communication process—from the questions we ask to the responsible use of AI—and how to transform these messages into meaningful impact reports.
- Feb 17, 2026, 1:00 PM – 2:00 PMWebinar | $60When Marketing & Communications and Donor Relations teams aren’t aligned, it leads to confusion, duplicated efforts, and mixed messages to donors. But when they work together? The results are powerful.
- Mar 03, 2026, 1:00 PM – 2:00 PMWebinar | $60This session introduces the Donor Matrix Framework, a strategic tool that teaches you how to map every stage of the donor’s journey—from first gift to long-term loyalty.
- Mar 10, 2026, 1:00 PM – 2:00 PMWebinar | $60Not all events are created equal—and the most memorable ones do more than fill a room. In this session, you’ll learn how to move beyond event logistics to design true donor experiences—intentional, purpose-driven gatherings that deepen relationships and drive meaningful engagement.
- Mar 17, 2026, 1:00 PM – 2:00 PMWebinar | $60A picture may be worth a thousand words, but the right picture—or video or design—can be worth a thousand connections. In this session, you’ll learn how to elevate your visual storytelling so every image, clip, and layout builds connections and moves your donors.
- Mar 24, 2026, 9:00 AM – Mar 26, 2026, 4:30 PMChicago, IIT Chicago-Kent College of Law, 565 W Adams St, Chicago, IL 60661, USAJoin us for a reimagined conference experience! Spend a day and a half in our small-group Four Pillars training, and half-day workshops learning the art and science of writing for donor relations and how to show the impact of your donor relations work.
- Apr 07, 2026, 1:00 PM – 2:00 PMWebinar | $60Retention isn’t a nice-to-have—it’s the engine that drives long-term fundraising success. Yet, too many teams still treat it as an afterthought. This session shows you how to start building donor loyalty with intentional, data-informed retention campaigns.
- Apr 14, 2026, 1:00 PM – 2:00 PMWebinar | $60Building on the concepts from Part One, this session takes you deeper into the art and science of designing donor experiences. Learn how to use experience mapping to identify every touchpoint in an event, and turn even the smallest moments into meaningful, memorable WOWs for your audiences.
- Apr 21, 2026, 1:00 PM – 2:00 PMWebinar | $60Many teams struggle to balance consistency, quality, and timing—often sending too much, too little, or the wrong message at the wrong time. This session will help you build a smart, streamlined donor communications calendar that works with your goals—not against them.
- May 05, 2026, 1:00 PM – 2:00 PMWebinar | $60In this fast-paced, practical session, you’ll learn which metrics can sharpen your strategy, focus your resources, and measurably improve donor retention, upgrades, and satisfaction.
- May 12, 2026, 1:00 PM – 2:00 PMWebinar | $60From the save-the-date to the post-event thank-you, every message you send shapes your donor’s experience. In this session, you'll learn how to design event communications that don’t just inform—they inspire!
- May 19, 2026, 1:00 PM – 2:00 PMWebinar | $60Cluttered emails, letters, and reports can cause even your most loyal supporters to skim, skip, or disengage entirely. Get ready to cut through the noise and create donor materials that are clear, compelling, and impossible to ignore.
- Jun 02, 2026, 1:00 PM – 2:00 PMWebinar | $60Donor recognition is evolving—and fast. Today’s donors want more than a name on a wall. But internal resistance, outdated traditions, and fear of change can stall progress. This session gives you the tools, and the strategy, to shift the conversation.
- Jun 09, 2026, 1:00 PM – 2:00 PMWebinar | $60A great donor event doesn’t have to break the bank—but without a smart budget, it just might. This session will help you build an event budget that honors both your mission and your donors’ experience—while keeping ROI front and center.
- Jun 23, 2026, 9:00 AM – Jun 25, 2026, 4:30 PMAdventure Science Center , 800 Fort Negley Blvd Nashville, TN 37203This year, we’re going beyond the ballroom and straight into unforgettable, one-of-a-kind donor experiences. Join us for an immersive event exploring the Four Pillars of the Donor Experience, event planning essentials, an evening at the charity:water Experience Lab, and more!
- Jun 30, 2026, 1:00 PM – 2:00 PMWebinar | $60Direct mail still matters—and works!—but not when it reads like a transaction. If your envelopes are getting opened but your messages aren’t getting through, this session will show you how to fix that. Learn how to transform your mail pieces into donor experiences that inspire action.
- Jul 07, 2026, 1:00 PM – 2:00 PMWebinar | $60Looking for fresh, actionable ideas to level up your donor experience? This session brings the innovation straight to you. We’re spotlighting real strategies and creative tools that are working right now. You’ll hear what’s new, what’s next, and get inspired to make changes in your own shop.