2023 Monthly Webinar Series
Creating a
Donor Experience
Magical
Discover how to create a magical donor experience and you'll have the happiest donors on Earth!
A long time ago, in a land far away, Lynne Wester—principal and founder of the DRG Group—received her Ducktorate from the Disney Institute. If there is one thing she learned from her time at Disney, it's the magic of the experience—and that lesson is woven into everything we do at the DRG Group.
The one thing that sets successful nonprofits apart is their ability to create a magical donor experience that retains donors year after year. For more than a decade, we've taught strategies rooted in the 4 Pillars of Donor Relations—and now the 4 Pillars of the Donor Experience—to help organizations build meaningful relationships with their donors.
This year, we're taking our training up a notch and offering two different monthly series—Discovery and Enchantment. (Do you see the theme here?)
The Discovery Series
The Discovery Series will focus on topics related to the 4 Pillars of Donor Relations—acknowledgment, stewardship, recognition, and engagement. This track is best for beginner to intermediate donor relations professionals looking to expand their knowledge and skills in the fundamentals of our work.
One subscription per track provides unlimited seats, so you can bring the whole department without paying extra—whether you are a team of 1 or 1,000. Imagine all the hours of professional development you get for one low price!
Both tracks run from January through December 2023—with one webinar per track each month. Sessions will be led by our industry-leading team at the DRG Group.
Join us on this incredible journey towards creating magical donor experiences and raising more money for your organization!
How does it work?
Purchase either the full Discovery or Enchantment Series to save more than $120—or purchase both tracks and save $290!
Here is what you can expect when you purchase a Discovery or Enchantment Webinar Series:
-
12 monthly webinars—January 2023 - December 2023 (24 webinars—2 per month—if you purchase both series)
-
Unlimited seats—One subscription per track covers your entire organization!
-
Learn from our industry-leading experts each month—with exclusive access to ask them your questions during each session
-
Access to live sessions, presentation recordings, slides, and the chat log from each event
-
Timely and relevant topics rooted in the 4 Pillars of Donor Relations & the 4 Pillars of the Donor Experience
-
Fresh content—our monthly webinars are never reused or pre-scripted. We build and adjust our presentations to reflect what you need right now.
-
Samples of the best work we've seen from higher education institutions and nonprofits around the world
-
Practical takeaways and relevant learning outcomes for shops of all sizes and budgets
-
Full participation in the 2023 Webinar Series is applicable for 24 points in Category 1.B – Education of the CFRE International application for initial certification and/or recertification. (1 point per webinar)
-
VIP access to special discounts on other DRG products and services
If you prefer your professional development á la carte, you can also register for any of the individual webinars included in the series for $60 each.
Your Investment
Discovery Series
Buy unlimited seats for the entire Discovery Series for $600 or purchase individual webinars below for $60 each.
Oct 29, 2025, 1:00 PM – 1:30 PMWebinar | $25You’re working with two lists: one from Advancement Services and one from your CRM. They don’t match, and you’re manually copying and pasting rows like it’s 1999. This session shows you how to merge, match, and clean up data fast—and avoid hours of busywork.
Nov 04, 2025, 1:00 PM – 2:00 PM ESTWebinarLearn how to craft meaningful acknowledgments and reports for your donors. Explore essential communication types, learn how to identify the right audience, understand what makes communications effective, and discover methods and metrics to evaluate and elevate your strategies.
Nov 05, 2025, 1:00 PM – 1:30 PMWebinar | $25Your gift acknowledgment template still says “On behalf of the institution…” and no one’s touched it since 2008. This training walks through real examples and the how to's to rewrite acknowledgments so they’re warm, authentic, and actually read by donors.
Nov 12, 2025, 1:00 PM – 1:30 PMWebinar | $25Your boss wants a report showing donor engagement trends by giving level… and you’re staring at a 5,000-row spreadsheet. This session teaches you how to use PivotTables and VLOOKUPs to slice, dice, and impress—without breaking a sweat.
Nov 13, 2025, 1:00 PM – 2:00 PMFree WebinarJoin DRG for a free, fast-paced conversation on how to evaluate your donor relations program and build a strategy that works—even if your team is small, your budget is tight, and expectations are high.
Nov 18, 2025, 1:00 PM – 1:30 PM ESTWebinarDiscover how to craft effective and inspiring donor recognition and engagement communications. Learn to identify essential messages, target the right audience, and explore the key features of successful communications. We'll also teach you how to measure their impact.
Nov 19, 2025, 1:00 PM – 1:30 PMWebinar | $25You’re collaborating with your communications team on a new campaign, but three emails in, no one’s on the same page. This session shows you how to write a simple, clear project brief that aligns everyone—no mind-reading required.
Nov 19, 2025, 2:00 PM – 3:00 PMFree WebinarJoin Lynne for a free, one-hour discussion unpacking the trends and themes emerging from our Pulse of Donor Relations survey. We’ll look at what the data is revealing about best practices, resources and staffing, shifting expectations, and how organizations are adapting.
Dec 03, 2025, 1:00 PM – 1:30 PMWebinar | $25Your VP is about to speak at a major donor lunch, and asks you for “a few talking points.” You panic. What should she say? This training teaches you how to craft brief, clear, and effective talking points that make speakers sound prepared—but never scripted.
Dec 09, 2025, 1:00 PM – 2:00 PM ESTWebinarDiscover 2025's top acknowledgment and stewardship examples in this webinar. Learn best practices that drive success, understand common pitfalls in donor communications, and explore how to apply these insights to enhance your own acknowledgment and stewardship efforts.
Dec 10, 2025, 1:00 PM – 1:30 PMWebinar | $25A colleague just asked, “How do you pull the data for that end-of-year report?” and you realize you’ve never written it down. This session walks through simple ways to document your workflows—so if you’re out (or promoted!), the process lives on.
Dec 16, 2025, 2:00 PM – 3:00 PM ESTWebinarExplore 2025's top recognition and engagement programs in this webinar. Learn best practices that drove their success, understand common pitfalls in donor communications, and discover how to apply these insights to enhance your own recognition and engagement efforts.
Jan 13, 2026, 1:00 PM – 2:00 PMWebinar | $60In this fast-paced, practical session, we’ll explore how donor expectations have evolved—and how your acknowledgment practices must evolve, too. You’ll learn how to evaluate current materials, refresh your messaging, and elevate your thank-you strategy to deliver meaningful gratitude.
Jan 20, 2026, 1:00 PM – 2:00 PMWebinar | $60Not every donor engagement plan needs a gala. In fact, many events don’t deliver the return—investment, engagement, or effort we hope for. This webinar teaches how to flip the script and start your event planning where it matters most: with the end goal.
Jan 27, 2026, 1:00 PM – 2:00 PMWebinar | $60Your donor communication strategy should build connection, inspire generosity, and strengthen trust over time. In this practical, data-driven session, you’ll learn how to evaluate what’s working, adjust what’s not, and focus on the changes that will deliver the greatest impact.
Feb 03, 2026, 1:00 PM – 2:00 PMWebinar | $60In this practical, behind-the-scenes session, we’ll explore how to align your operations with your donor experience goals in order to cultivate loyalty, increase retention, and scale stewardship without sacrificing personalization.
Feb 10, 2026, 1:00 PM – 2:00 PMWebinar | $60A strong event experience begins with a realistic, well-built production timeline. In this session, learn how to design a timeline that prevents last-minute scrambles, supports collaboration, and still gives you breathing room when the inevitable curveballs appear.
Feb 17, 2026, 1:00 PM – 2:00 PMWebinar | $60When Marketing & Communications and Donor Relations teams aren’t aligned, it leads to confusion, duplicated efforts, and mixed messages to donors. But when they work together? The results are powerful.
Enchantment Series
Buy unlimited seats for the entire Enchantment Series for $600, or purchase individual webinars below for $60 each.
- Oct 29, 2025, 1:00 PM – 1:30 PMWebinar | $25You’re working with two lists: one from Advancement Services and one from your CRM. They don’t match, and you’re manually copying and pasting rows like it’s 1999. This session shows you how to merge, match, and clean up data fast—and avoid hours of busywork.
- Nov 04, 2025, 1:00 PM – 2:00 PM ESTWebinarLearn how to craft meaningful acknowledgments and reports for your donors. Explore essential communication types, learn how to identify the right audience, understand what makes communications effective, and discover methods and metrics to evaluate and elevate your strategies.
- Nov 05, 2025, 1:00 PM – 1:30 PMWebinar | $25Your gift acknowledgment template still says “On behalf of the institution…” and no one’s touched it since 2008. This training walks through real examples and the how to's to rewrite acknowledgments so they’re warm, authentic, and actually read by donors.
- Nov 12, 2025, 1:00 PM – 1:30 PMWebinar | $25Your boss wants a report showing donor engagement trends by giving level… and you’re staring at a 5,000-row spreadsheet. This session teaches you how to use PivotTables and VLOOKUPs to slice, dice, and impress—without breaking a sweat.
- Nov 13, 2025, 1:00 PM – 2:00 PMFree WebinarJoin DRG for a free, fast-paced conversation on how to evaluate your donor relations program and build a strategy that works—even if your team is small, your budget is tight, and expectations are high.
- Nov 18, 2025, 1:00 PM – 1:30 PM ESTWebinarDiscover how to craft effective and inspiring donor recognition and engagement communications. Learn to identify essential messages, target the right audience, and explore the key features of successful communications. We'll also teach you how to measure their impact.
- Nov 19, 2025, 1:00 PM – 1:30 PMWebinar | $25You’re collaborating with your communications team on a new campaign, but three emails in, no one’s on the same page. This session shows you how to write a simple, clear project brief that aligns everyone—no mind-reading required.
- Nov 19, 2025, 2:00 PM – 3:00 PMFree WebinarJoin Lynne for a free, one-hour discussion unpacking the trends and themes emerging from our Pulse of Donor Relations survey. We’ll look at what the data is revealing about best practices, resources and staffing, shifting expectations, and how organizations are adapting.
- Dec 03, 2025, 1:00 PM – 1:30 PMWebinar | $25Your VP is about to speak at a major donor lunch, and asks you for “a few talking points.” You panic. What should she say? This training teaches you how to craft brief, clear, and effective talking points that make speakers sound prepared—but never scripted.
- Dec 09, 2025, 1:00 PM – 2:00 PM ESTWebinarDiscover 2025's top acknowledgment and stewardship examples in this webinar. Learn best practices that drive success, understand common pitfalls in donor communications, and explore how to apply these insights to enhance your own acknowledgment and stewardship efforts.
- Dec 10, 2025, 1:00 PM – 1:30 PMWebinar | $25A colleague just asked, “How do you pull the data for that end-of-year report?” and you realize you’ve never written it down. This session walks through simple ways to document your workflows—so if you’re out (or promoted!), the process lives on.
- Dec 16, 2025, 2:00 PM – 3:00 PM ESTWebinarExplore 2025's top recognition and engagement programs in this webinar. Learn best practices that drove their success, understand common pitfalls in donor communications, and discover how to apply these insights to enhance your own recognition and engagement efforts.
- Jan 13, 2026, 1:00 PM – 2:00 PMWebinar | $60In this fast-paced, practical session, we’ll explore how donor expectations have evolved—and how your acknowledgment practices must evolve, too. You’ll learn how to evaluate current materials, refresh your messaging, and elevate your thank-you strategy to deliver meaningful gratitude.
- Jan 20, 2026, 1:00 PM – 2:00 PMWebinar | $60Not every donor engagement plan needs a gala. In fact, many events don’t deliver the return—investment, engagement, or effort we hope for. This webinar teaches how to flip the script and start your event planning where it matters most: with the end goal.
- Jan 27, 2026, 1:00 PM – 2:00 PMWebinar | $60Your donor communication strategy should build connection, inspire generosity, and strengthen trust over time. In this practical, data-driven session, you’ll learn how to evaluate what’s working, adjust what’s not, and focus on the changes that will deliver the greatest impact.
- Feb 03, 2026, 1:00 PM – 2:00 PMWebinar | $60In this practical, behind-the-scenes session, we’ll explore how to align your operations with your donor experience goals in order to cultivate loyalty, increase retention, and scale stewardship without sacrificing personalization.
- Feb 10, 2026, 1:00 PM – 2:00 PMWebinar | $60A strong event experience begins with a realistic, well-built production timeline. In this session, learn how to design a timeline that prevents last-minute scrambles, supports collaboration, and still gives you breathing room when the inevitable curveballs appear.
- Feb 17, 2026, 1:00 PM – 2:00 PMWebinar | $60When Marketing & Communications and Donor Relations teams aren’t aligned, it leads to confusion, duplicated efforts, and mixed messages to donors. But when they work together? The results are powerful.