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September 2023 (Blog Banner).png
2023 Monthly Webinar Series

Creating a                   
Donor Experience

Magical

Discover how to create a magical donor experience and you'll have the happiest donors on Earth!

A long time ago, in a land far away, Lynne Wester—principal and founder of the DRG Group—received her Ducktorate from the Disney Institute. If there is one thing she learned from her time at Disney, it's the magic of the experience—and that lesson is woven into everything we do at the DRG Group.​

The one thing that sets successful nonprofits apart is their ability to create a magical donor experience that retains donors year after year. For more than a decade, we've taught strategies rooted in the 4 Pillars of Donor Relations—and now the 4 Pillars of the Donor Experience—to help organizations build meaningful relationships with their donors.

This year, we're taking our training up a notch and offering two different monthly series—Discovery and Enchantment. (Do you see the theme here?)

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The Discovery Series

The Discovery Series will focus on topics related to the 4 Pillars of Donor Relations—acknowledgment, stewardship, recognition, and engagement. This track is best for beginner to intermediate donor relations professionals looking to expand their knowledge and skills in the fundamentals of our work. 

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The Enchantment Series

The Enchantment Series will explore more advanced topics around the 4 Pillars of the Donor Experience—knowledge, strategy, culture, and emotion—that help deepen donor relationships. This track is best for intermediate or advanced donor relations and fundraising professionals. 

One subscription per track provides unlimited seats, so you can bring the whole department without paying extra—whether you are a team of 1 or 1,000. Imagine all the hours of professional development you get for one low price! 

Both tracks run from January through December 2023—with one webinar per track each month. Sessions will be led by our industry-leading team at the DRG Group. 

 

Join us on this incredible journey towards creating magical donor experiences and raising more money for your organization!

How does it work?

Purchase either the full Discovery or Enchantment Series to save more than $120—or purchase both tracks and save $290!

Here is what you can expect when you purchase a Discovery or Enchantment Webinar Series:
 

  • 12 monthly webinars—January 2023 - December 2023 (24 webinars—2 per month—if you purchase both series)

  • Unlimited seats—One subscription per track covers your entire organization!

  • Learn from our industry-leading experts each month—with exclusive access to ask them your questions during each session

  • Access to live sessions, presentation recordings, slides, and the chat log from each event

  • Timely and relevant topics rooted in the 4 Pillars of Donor Relations & the 4 Pillars of the Donor Experience

  • Fresh content—our monthly webinars are never reused or pre-scripted. We build and adjust our presentations to reflect what you need right now.

  • Samples of the best work we've seen from higher education institutions and nonprofits around the world

  • Practical takeaways and relevant learning outcomes for shops of all sizes and budgets

  • Full participation in the 2023 Webinar Series is applicable for 24 points in Category 1.B – Education of the CFRE International application for initial certification and/or recertification. (1 point per webinar) 

  • VIP access to special discounts on other DRG products and services
     

If you prefer your professional development á la carte, you can also register for any of the individual webinars included in the series for $60 each. 

Your Investment

Unlimited seats for the Discovery Series:

$600

Unlimited seats for the Enchantment Series:

$600

Unlimited seats for both series:

$1,150

Discovery Series

Buy unlimited seats for the entire Discovery Series for $600 or purchase individual webinars below for $60 each.

  • Project Management Essentials for Stewardship and Acknowledgments
    Project Management Essentials for Stewardship and Acknowledgments
    Oct 14, 2025, 1:00 PM – 2:00 PM EDT
    Webinar
    Enhance your stewardship and acknowledgment projects with essential project management skills. Learn to identify optimization opportunities, manage risks, curate tasks, and apply project management principles for improved efficiency and success.
  • Keys to Donor Acknowledgments Bootcamp
    Keys to Donor Acknowledgments Bootcamp
    Oct 15, 2025, 1:00 PM – Oct 16, 2025, 5:00 PM
    $750 | Live, Online Bootcamp
    Join us for an online, comprehensive bootcamp designed to teach you the fundamental and best practices of donor acknowledgments.
  • Prompt Like a Pro – AI Prompts that Actually Work
    Prompt Like a Pro – AI Prompts that Actually Work
    Oct 15, 2025, 1:00 PM – 1:30 PM
    Webinar | $25
    You ask ChatGPT to “write a donor thank you letter,” and get back something stiff and generic. This session teaches you how to craft better prompts so AI gives you content that sounds like you—not a robot.
  • Four Pillars New York
    Four Pillars New York
    Oct 20, 2025, 9:00 AM – Oct 22, 2025, 1:00 PM
    Cornell Tech, Verizon Executive Education Center 2 W Loop Rd New York, NY 10044
    Don't miss DRG in NYC! Join us for The Four Pillars of Donor Retention and half-day workshops on Donor Relations for Campaign Success, Gift Agreements, and Strengthening Partnerships Between Donor Relations and Fundraising.
  • Merge It Like a Pro –  Letters, Emails, and Labels
    Merge It Like a Pro –  Letters, Emails, and Labels
    Oct 22, 2025, 1:00 PM – 1:30 PM
    Webinar | $25
    You’ve got a stewardship letter ready to go—but there are 300 recipients, and you need personalized letters, emails, and mailing labels. Instead of reinventing the wheel (or panicking), this workshop shows you how to mail merge like a pro across multiple formats.
  • Project Management Strategies to Streamline Donor Recognition and Engagement Programs
    Project Management Strategies to Streamline Donor Recognition and Engagement Programs
    Oct 28, 2025, 1:00 PM – 2:00 PM EDT
    Webinar
    Optimize your donor recognition and engagement programs with targeted project management strategies. Learn to identify areas for improvement, manage risks, define project parameters, curate tasks, and integrate project management principles for greater efficiency and success.
  • Clean It Up – Easy Excel Fixes for Messy Data
    Clean It Up – Easy Excel Fixes for Messy Data
    Oct 29, 2025, 1:00 PM – 1:30 PM
    Webinar | $25
    You’re working with two lists: one from Advancement Services and one from your CRM. They don’t match, and you’re manually copying and pasting rows like it’s 1999. This session shows you how to merge, match, and clean up data fast—and avoid hours of busywork.
  • Doing More With Less: Evaluate What Matters
    Doing More With Less: Evaluate What Matters
    Oct 30, 2025, 1:00 PM – 2:00 PM
    Webinar | $60
    In this session, we’ll explore how to evaluate your current donor relations efforts through the lens of impact, efficiency, and alignment with the Four Pillars.
  • Crafting Meaningful Donor Communications: A Guide to Acknowledgments, Stewardship, and Measuring Success
    Crafting Meaningful Donor Communications: A Guide to Acknowledgments, Stewardship, and Measuring Success
    Nov 04, 2025, 1:00 PM – 2:00 PM EST
    Webinar
    Learn how to craft meaningful acknowledgments and reports for your donors. Explore essential communication types, learn how to identify the right audience, understand what makes communications effective, and discover methods and metrics to evaluate and elevate your strategies.
  • Thanks, But Better – How to Rewrite an Acknowledgment
    Thanks, But Better – How to Rewrite an Acknowledgment
    Nov 05, 2025, 1:00 PM – 1:30 PM
    Webinar | $25
    Your gift acknowledgment template still says “On behalf of the institution…” and no one’s touched it since 2008. This training walks through real examples and the how to's to rewrite acknowledgments so they’re warm, authentic, and actually read by donors.
  • Doing More With Less: Build the Plan
    Doing More With Less: Build the Plan
    Nov 06, 2025, 1:00 PM – 2:00 PM
    Webinar | $60
    In this session we'll show you how to structure a donor relations plan that’s both strategic and manageable. We’ll guide you through the essential components of an effective plan: how to set clear priorities, align activities with the Four Pillars, and match goals to your available resources.
  • Excel-erate – Pivot Tables & VLOOKUPs Made Easy
    Excel-erate – Pivot Tables & VLOOKUPs Made Easy
    Nov 12, 2025, 1:00 PM – 1:30 PM
    Webinar | $25
    Your boss wants a report showing donor engagement trends by giving level… and you’re staring at a 5,000-row spreadsheet. This session teaches you how to use PivotTables and VLOOKUPs to slice, dice, and impress—without breaking a sweat.
  • Doing More With Less: Communicate & Align
    Doing More With Less: Communicate & Align
    Nov 13, 2025, 1:00 PM – 2:00 PM
    Webinar | $60
    In our third session, we’ll explore how to clearly define roles, communicate shifts in responsibilities, and align your plan with internal and external partners, whether you’re a one-person shop or leading a larger team.
  • Effective Donor Recognition and Engagement Communications: Creating Messages & Measuring Impact
    Effective Donor Recognition and Engagement Communications: Creating Messages & Measuring Impact
    Nov 18, 2025, 1:00 PM – 1:30 PM EST
    Webinar
    Discover how to craft effective and inspiring donor recognition and engagement communications. Learn to identify essential messages, target the right audience, and explore the key features of successful communications. We'll also teach you how to measure their impact.
  • The Project Brief – Writing One that Actually Works
    The Project Brief – Writing One that Actually Works
    Nov 19, 2025, 1:00 PM – 1:30 PM
    Webinar | $25
    You’re collaborating with your communications team on a new campaign, but three emails in, no one’s on the same page. This session shows you how to write a simple, clear project brief that aligns everyone—no mind-reading required.
  • The Pulse of Donor Relations: Trends, Themes, and What’s Next
    The Pulse of Donor Relations: Trends, Themes, and What’s Next
    Nov 19, 2025, 2:00 PM – 3:00 PM
    Free Webinar
    Join Lynne for a free, one-hour discussion unpacking the trends and themes emerging from our Pulse of Donor Relations survey. We’ll look at what the data is revealing about best practices, resources and staffing, shifting expectations, and how organizations are adapting.
  • Doing More With Less: Execute with Intention
    Doing More With Less: Execute with Intention
    Nov 20, 2025, 1:00 PM – 2:00 PM
    Webinar | $60
    This session focuses on practical ways to deliver high-quality donor relations, efficiently and affordably. You’ll learn how to maximize your existing content and capacity, along with automation tools and free or low-cost platforms to help you work smarter, not harder.
  • Say It Smooth – How to Write Talking Points That Work
    Say It Smooth – How to Write Talking Points That Work
    Dec 03, 2025, 1:00 PM – 1:30 PM
    Webinar | $25
    Your VP is about to speak at a major donor lunch, and asks you for “a few talking points.” You panic. What should she say? This training teaches you how to craft brief, clear, and effective talking points that make speakers sound prepared—but never scripted.
Discovery
Enchantment

Enchantment Series

Buy unlimited seats for the entire Enchantment Series for $600, or purchase individual webinars below for $60 each.

  • Project Management Essentials for Stewardship and Acknowledgments
    Project Management Essentials for Stewardship and Acknowledgments
    Oct 14, 2025, 1:00 PM – 2:00 PM EDT
    Webinar
    Enhance your stewardship and acknowledgment projects with essential project management skills. Learn to identify optimization opportunities, manage risks, curate tasks, and apply project management principles for improved efficiency and success.
  • Keys to Donor Acknowledgments Bootcamp
    Keys to Donor Acknowledgments Bootcamp
    Oct 15, 2025, 1:00 PM – Oct 16, 2025, 5:00 PM
    $750 | Live, Online Bootcamp
    Join us for an online, comprehensive bootcamp designed to teach you the fundamental and best practices of donor acknowledgments.
  • Prompt Like a Pro – AI Prompts that Actually Work
    Prompt Like a Pro – AI Prompts that Actually Work
    Oct 15, 2025, 1:00 PM – 1:30 PM
    Webinar | $25
    You ask ChatGPT to “write a donor thank you letter,” and get back something stiff and generic. This session teaches you how to craft better prompts so AI gives you content that sounds like you—not a robot.
  • Four Pillars New York
    Four Pillars New York
    Oct 20, 2025, 9:00 AM – Oct 22, 2025, 1:00 PM
    Cornell Tech, Verizon Executive Education Center 2 W Loop Rd New York, NY 10044
    Don't miss DRG in NYC! Join us for The Four Pillars of Donor Retention and half-day workshops on Donor Relations for Campaign Success, Gift Agreements, and Strengthening Partnerships Between Donor Relations and Fundraising.
  • Merge It Like a Pro –  Letters, Emails, and Labels
    Merge It Like a Pro –  Letters, Emails, and Labels
    Oct 22, 2025, 1:00 PM – 1:30 PM
    Webinar | $25
    You’ve got a stewardship letter ready to go—but there are 300 recipients, and you need personalized letters, emails, and mailing labels. Instead of reinventing the wheel (or panicking), this workshop shows you how to mail merge like a pro across multiple formats.
  • Project Management Strategies to Streamline Donor Recognition and Engagement Programs
    Project Management Strategies to Streamline Donor Recognition and Engagement Programs
    Oct 28, 2025, 1:00 PM – 2:00 PM EDT
    Webinar
    Optimize your donor recognition and engagement programs with targeted project management strategies. Learn to identify areas for improvement, manage risks, define project parameters, curate tasks, and integrate project management principles for greater efficiency and success.
  • Clean It Up – Easy Excel Fixes for Messy Data
    Clean It Up – Easy Excel Fixes for Messy Data
    Oct 29, 2025, 1:00 PM – 1:30 PM
    Webinar | $25
    You’re working with two lists: one from Advancement Services and one from your CRM. They don’t match, and you’re manually copying and pasting rows like it’s 1999. This session shows you how to merge, match, and clean up data fast—and avoid hours of busywork.
  • Doing More With Less: Evaluate What Matters
    Doing More With Less: Evaluate What Matters
    Oct 30, 2025, 1:00 PM – 2:00 PM
    Webinar | $60
    In this session, we’ll explore how to evaluate your current donor relations efforts through the lens of impact, efficiency, and alignment with the Four Pillars.
  • Crafting Meaningful Donor Communications: A Guide to Acknowledgments, Stewardship, and Measuring Success
    Crafting Meaningful Donor Communications: A Guide to Acknowledgments, Stewardship, and Measuring Success
    Nov 04, 2025, 1:00 PM – 2:00 PM EST
    Webinar
    Learn how to craft meaningful acknowledgments and reports for your donors. Explore essential communication types, learn how to identify the right audience, understand what makes communications effective, and discover methods and metrics to evaluate and elevate your strategies.
  • Thanks, But Better – How to Rewrite an Acknowledgment
    Thanks, But Better – How to Rewrite an Acknowledgment
    Nov 05, 2025, 1:00 PM – 1:30 PM
    Webinar | $25
    Your gift acknowledgment template still says “On behalf of the institution…” and no one’s touched it since 2008. This training walks through real examples and the how to's to rewrite acknowledgments so they’re warm, authentic, and actually read by donors.
  • Doing More With Less: Build the Plan
    Doing More With Less: Build the Plan
    Nov 06, 2025, 1:00 PM – 2:00 PM
    Webinar | $60
    In this session we'll show you how to structure a donor relations plan that’s both strategic and manageable. We’ll guide you through the essential components of an effective plan: how to set clear priorities, align activities with the Four Pillars, and match goals to your available resources.
  • Excel-erate – Pivot Tables & VLOOKUPs Made Easy
    Excel-erate – Pivot Tables & VLOOKUPs Made Easy
    Nov 12, 2025, 1:00 PM – 1:30 PM
    Webinar | $25
    Your boss wants a report showing donor engagement trends by giving level… and you’re staring at a 5,000-row spreadsheet. This session teaches you how to use PivotTables and VLOOKUPs to slice, dice, and impress—without breaking a sweat.
  • Doing More With Less: Communicate & Align
    Doing More With Less: Communicate & Align
    Nov 13, 2025, 1:00 PM – 2:00 PM
    Webinar | $60
    In our third session, we’ll explore how to clearly define roles, communicate shifts in responsibilities, and align your plan with internal and external partners, whether you’re a one-person shop or leading a larger team.
  • Effective Donor Recognition and Engagement Communications: Creating Messages & Measuring Impact
    Effective Donor Recognition and Engagement Communications: Creating Messages & Measuring Impact
    Nov 18, 2025, 1:00 PM – 1:30 PM EST
    Webinar
    Discover how to craft effective and inspiring donor recognition and engagement communications. Learn to identify essential messages, target the right audience, and explore the key features of successful communications. We'll also teach you how to measure their impact.
  • The Project Brief – Writing One that Actually Works
    The Project Brief – Writing One that Actually Works
    Nov 19, 2025, 1:00 PM – 1:30 PM
    Webinar | $25
    You’re collaborating with your communications team on a new campaign, but three emails in, no one’s on the same page. This session shows you how to write a simple, clear project brief that aligns everyone—no mind-reading required.
  • The Pulse of Donor Relations: Trends, Themes, and What’s Next
    The Pulse of Donor Relations: Trends, Themes, and What’s Next
    Nov 19, 2025, 2:00 PM – 3:00 PM
    Free Webinar
    Join Lynne for a free, one-hour discussion unpacking the trends and themes emerging from our Pulse of Donor Relations survey. We’ll look at what the data is revealing about best practices, resources and staffing, shifting expectations, and how organizations are adapting.
  • Doing More With Less: Execute with Intention
    Doing More With Less: Execute with Intention
    Nov 20, 2025, 1:00 PM – 2:00 PM
    Webinar | $60
    This session focuses on practical ways to deliver high-quality donor relations, efficiently and affordably. You’ll learn how to maximize your existing content and capacity, along with automation tools and free or low-cost platforms to help you work smarter, not harder.
  • Say It Smooth – How to Write Talking Points That Work
    Say It Smooth – How to Write Talking Points That Work
    Dec 03, 2025, 1:00 PM – 1:30 PM
    Webinar | $25
    Your VP is about to speak at a major donor lunch, and asks you for “a few talking points.” You panic. What should she say? This training teaches you how to craft brief, clear, and effective talking points that make speakers sound prepared—but never scripted.
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