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Donor relations
is the key to
fundraising success.

The Donor Relations Group (DRG), led by industry trailblazer Lynne Wester, is here to help you cultivate extraordinary relationships with your donors. It's time to unlock your organization's full potential by focusing on the donor experience.

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Close-up of person looking at nonprofit website on their phone.

Do your donors love their experience?

8 out of 10 people who donate to a nonprofit for the first time never give again because they aren’t properly appreciated or informed. If a donor gave to your organization today, what would their experience be like?

We'll help you provide an extraordinary donor experience.

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Gather new ideas

Explore our free resources to enhance your current donor relations program and discover innovative practices that work.

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Learn from DRG

Want to learn DRG's industry-leading donor relations methods? Join us for in-person conferences, online webinars, and leadership training to help you level up.

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Hire our team

Does your organization need to bring in the experts? Our experience is deep, our team is talented, and our client services are customizable to meet your unique needs.

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Let’s shake up fundraising together.

"We've always done it that way," no longer sets the standard. Every generous person deserves to be celebrated, no matter the size of their gift.

 

It's time to embrace new methods and perspectives around fundraising. Together, we can reimagine the donor experience and inspire future giving.

Meet the
Donor Relations Group:

Lynne Wester and the DRG team don't shy away from complex situations, bold ideas, and innovative solutions.

We’re trained to guide big change inclusively, by inviting every member of your team to harness their unique strengths and grow as leaders.

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As featured in:

Upcoming DRG Events

  • Hakuna Matata: Creating Empowered Teams & Coping With Instability
    Hakuna Matata: Creating Empowered Teams & Coping With Instability
    Tue, Sep 26
    Webinar | $60
    Sep 26, 1:00 PM – 2:00 PM EDT
    Webinar | $60
    Sep 26, 1:00 PM – 2:00 PM EDT
    Webinar | $60
    Like the animal kingdom, our organizations are not always in perfect harmony. Join us for an honest conversation about coping with instability, leading through change, and ultimately surviving and thriving in these times. Together, we'll find our Hakuna Matata!
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  • Just the Facts! Leveraging Empirical Data Over Anecdotes in Donor Relations
    Just the Facts! Leveraging Empirical Data Over Anecdotes in Donor Relations
    Thu, Sep 28
    Webinar | $60
    Sep 28, 1:00 PM – 2:00 PM
    Webinar | $60
    Sep 28, 1:00 PM – 2:00 PM
    Webinar | $60
    In this webinar, we'll present real-world examples of organizations that have transitioned from relying on anecdotes to adopting a data-driven approach. We'll address common challenges faced in implementing evidence-based practices, & offer practical solutions to overcome them.
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  • Donor Relations and Artificial Intelligence
    Donor Relations and Artificial Intelligence
    Tue, Oct 03
    Free Live Discussion
    Oct 03, 1:00 PM – 2:00 PM
    Free Live Discussion
    Oct 03, 1:00 PM – 2:00 PM
    Free Live Discussion
    The power of AI is something that is disrupting sectors across all disciplines. But where does AI fit in donor relations? Join DRG for a free, 60-minute webinar where we'll explore this tool's potential integrations in a successful, relationship-driven donor relations program.
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  • A Whole New World: Best Practices for Donor and Beneficiary Interactions
    A Whole New World: Best Practices for Donor and Beneficiary Interactions
    Tue, Oct 10
    Webinar | $60
    Oct 10, 1:00 PM – 2:00 PM EDT
    Webinar | $60
    Oct 10, 1:00 PM – 2:00 PM EDT
    Webinar | $60
    Let's explore why we CANNOT require thank you notes or luncheon attendance or promise donor involvement in selection processes—and what we CAN do in place of these things! Jump on the magic carpet and let's explore a world beyond what we know (or have always done)!
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  • Data-Driven Advocacy: Making a Compelling Case for Changes in Staff, Resources, and Workload in Donor Relations
    Data-Driven Advocacy: Making a Compelling Case for Changes in Staff, Resources, and Workload in Donor Relations
    Oct 19, 1:00 PM – 2:00 PM
    Webinar | $60
    Join us to learn how to effectively leverage data to build a compelling argument for your donor relations department. During this webinar, we’ll guide you through the process of harnessing data to demonstrate the vital role donor relations plays in achieving your organization's goals.
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  • From Data to Action: Implementing a Data-Driven Culture in Your Shop
    From Data to Action: Implementing a Data-Driven Culture in Your Shop
    Thu, Oct 26
    Webinar | $60
    Oct 26, 1:00 PM – 2:00 PM
    Webinar | $60
    Oct 26, 1:00 PM – 2:00 PM
    Webinar | $60
    In this webinar, you'll learn about the challenges and opportunities of data integration and communication across various departments. Explore how to break down data silos and encourage collaboration to foster a holistic approach to data-driven decision making.
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  • I've Got Gadgets and Gizmos A-Plenty: The Dos and Don'ts of Gift Giving
    I've Got Gadgets and Gizmos A-Plenty: The Dos and Don'ts of Gift Giving
    Tue, Oct 31
    Webinar | $60
    Oct 31, 1:00 PM – 2:00 PM EDT
    Webinar | $60
    Oct 31, 1:00 PM – 2:00 PM EDT
    Webinar | $60
    Join us—just in time for the gift-giving season—to explore when it's appropriate to give gifts to donors, personalized vs. customized options, how to "retire" out-of-date practices, and a slew of creative, unique, and effective samples of donor gifts from across the country!
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  • The 4 Pillars Conference Toronto
    The 4 Pillars Conference Toronto
    Wed, Nov 01
    Humber College
    Nov 01, 9:00 AM – Nov 03, 4:30 PM
    Humber College, 17 Colonel Samuel Smith Park Dr, Etobicoke, ON M8V 3H4, Canada
    Nov 01, 9:00 AM – Nov 03, 4:30 PM
    Humber College, 17 Colonel Samuel Smith Park Dr, Etobicoke, ON M8V 3H4, Canada
    Get ready for three days of insights, strategies, and best practices that will take your donor relations to the next level! Join us in Toronto on November 1-3 to learn our proven strategies for creating an extraordinary donor experience.
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  • Through the Looking Glass: Providing Donors with the Engagement They Want
    Through the Looking Glass: Providing Donors with the Engagement They Want
    Tue, Nov 14
    Webinar | $60
    Nov 14, 1:00 PM – 2:00 PM EST
    Webinar | $60
    Nov 14, 1:00 PM – 2:00 PM EST
    Webinar | $60
    We must allow our donors to see us through the looking glass—insider communications, specialty access, curated engagement opportunities, and so much more! We'll provide you with all the tips and tricks you need to know to master survival in Wonderland!
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  • Joy. Sadness. Anger. Fear. Disgust: How Emotion Plays a Role in Fundraising and Donor Relations
    Joy. Sadness. Anger. Fear. Disgust: How Emotion Plays a Role in Fundraising and Donor Relations
    Tue, Nov 28
    Webinar | $60
    Nov 28, 1:00 PM – 2:00 PM EST
    Webinar | $60
    Nov 28, 1:00 PM – 2:00 PM EST
    Webinar | $60
    As effective fundraising and donor engagement professionals, we must be able to identify the core emotions that drive donors, harness them into action, and infuse emotion into every area of our work.
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  • Be Brave: Donor Survey Techniques For Success
    Be Brave: Donor Survey Techniques For Success
    Tue, Dec 05
    Webinar | $60
    Dec 05, 1:00 PM – 2:00 PM EST
    Webinar | $60
    Dec 05, 1:00 PM – 2:00 PM EST
    Webinar | $60
    Let's end the year with deep dive into formal and informal surveying techniques, frequency, questions to ask (and not ask!), tracking survey results in your database, and follow-up best practices. We'll explore sample report and event surveys, micro-surveys, and delivery mechanisms.
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  • Taking Flight: Setting the Stage for Collaboration and Creating Internal Buy-In
    Taking Flight: Setting the Stage for Collaboration and Creating Internal Buy-In
    Tue, Dec 12
    Webinar | $60
    Dec 12, 1:00 PM – 2:00 PM EST
    Webinar | $60
    Dec 12, 1:00 PM – 2:00 PM EST
    Webinar | $60
    Join us as we celebrate the end of 2023 and explore how to set the stage for successful collaboration, create internal buy-in, and take all you have learned to develop impactful and powerful donor experiences. "All the world is made of faith, and trust, and pixie dust." – Peter Pan
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Thoughts from
The Group

Here’s what’s swirling around in our heads right now! Explore the DRG blog for fresh ideas on all things donor experience, donor relations, nonprofit leadership, team building, and change management.

Stay in the know

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