Thoughts from the Group

It’s no secret that I don’t love nonprofit holiday cards. I know, I know. Call me the Grinch. Except I’m not the Grinch! I love the holidays. I love gratitude. I love donors. I just happen to think we can be far more strategic with our time than spending months producing a generic card that arrives alongside greetings from your donor’s insurance agent, dentist, financial advisor, favorite retailer, and everybody else who has their address. And make no mistake: you are not the

Nonprofit fundraising and subscription-based businesses may seem like very different worlds at first glance. One is driven by mission and impact; the other by recurring revenue. But if you dig deeper, the strategies that top subscription companies use to build predictable, long-term engagement – and dramatically reduce churn – offer powerful lessons for donor relations professionals. In fact, keeping a donor engaged over the long term is essentially a retention problem, and

We’ve all had that heart-racing moment at work when we realize something is very, very wrong. Mine came during the very first big project...

If you've been following DRG for any length of time, you've likely heard us share facts, percentages, and trends based on our own...

Everyone wants to be on a winning team—and the team effort of Giving Day, where donors contribute to a collective impact beyond a single...

Do you know what we love most about our colleagues in annual giving? Besides the fact that they tend to be the most fun group in a...

‘Tis the season for year-end appeals…and year end fa-la-la-la-cknowledgments! As we gear up for these incredibly important giving...

By Melissa Carrera Why do peanut butter and jelly go together so well? The salt of the peanuts and the sweet jelly blend together...

The largest global giving day of the year is just around the corner! Did you know that 20 million people gave on Giving Tuesday 2022,...