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Thoughts from the Group
Explore the DRG blog for fresh ideas on all things donor experience, leadership, team building, donor relations, and change management.


Bad News and Bold Honesty: Building Donor Relationships Through Tough Times
Let’s get one thing straight right out of the gate: your donors know when something’s wrong. They’re smart. They’re paying attention. And while they may not know every nuance of your fiscal year forecast or the backstory on your latest leadership shakeup, they know when things feel off. And do you know what breaks trust faster than bad news? Pretending there is no bad news. We’ve been trained—whether by cautious boards, cautious lawyers, or cautious culture—to avoid sharing


Putting the FUN in Fund Audits: Fixing Underspent Funds and Honoring Donor Intent
I've shared this before, but because the philosophy resonates in so many areas of life I want to share again—I keep a paperweight on my desk that reads, "If you can laugh at it, you can live with it." And I firmly believe that laughter is, in many situations, the best medicine. It softens the blow of bad news, eases tension, and gives us a lift to keep going. And let's be honest—some days, all you can do is laugh, especially with some of the things that come our way at wor


Frictionless Fundraising: How to Reroute Donors From the Exit Ramp to the HOV Lane
Imagine that you’ve just decided to take a road trip, so you plug your destination into Waze. It gives you two route options: Route A 🛣️ : Green lights and clear roads. Arrival Time: 2-3 Minutes Route B 🚧 : Riddled with potholes, traffic jams, detours, and construction zones. Arrival Time: 2-3(ish) Business Days Which route would you choose? Obviously, Route A—right? This is the exact scenario we present to donors when we ask them to give or renew their support. The destin


Beyond the Thank You Note: Creative Ways to Recognize Donors at Every Level
Think back to the last time someone thanked you in a way that made you smile, maybe it was a heartfelt note, an unexpected gesture, or...


Engagement That Lasts: How to Cultivate Lifelong Donor Connections
When we take a closer look at thriving advancement shops, one thing stands out: they all view donor relations as a long-term,...


Gratitude, Grace, and the Gift That Changed Us All
If you asked me why I love Donor Relations work, I could give you so many reasons. I love finding ways to express gratitude. I love...


7 Steps to Success: How to Audit Your Acknowledgments
In large, matrixed nonprofit organizations, donor experiences can vary greatly from unit to unit. Without shared standards, one donor may...


Meaningful Donor Gifts: Recognition Ideas That Create Connection (Not Clutter)
It’s been nearly two decades, but I remember it like it was yesterday. Just out of college, I was a brand-new teacher with Teach For...


F It: Why This is My FY26 Mantra (And It Should Be Yours Too)
Can I just say what everyone is thinking right now? These are weird times. Federal budget cuts mean grants are being withheld from our...


How to Turn Donor Data into Touchpoints That Matter
Donors want to feel seen and known. Too often, we focus our donor communications on what we want them to do—give again, upgrade, attend....


Thasking: The Silent Killer of Donor Trust
Let’s cut right to the chase. If you’re still thanking donors and asking them for another gift in the same breath, you are not stewarding...


7 Donor Thank-Yous to Send Before You Ask Again (And Why They Matter)
If you've been following DRG for any length of time, you've likely heard us share facts, percentages, and trends based on our own...


Unspent Funds Are Breaking Donor Trust—Here’s How to Stop It
Let’s talk about the unspoken elephant in the room… or rather, in the ledger. Unspent donor funds. It’s the kind of phrase that makes...


How to Identify and Engage At-Risk Donors Before They Lapse
In today's turbulent higher education landscape and competitive philanthropic environment, donor retention remains the cornerstone of...


Keeping It Real: 9 Steps to Build Donor Trust When Things Don’t Go as Planned
Imagine this: a donor calls you, confused by a recent pledge reminder. As they describe what’s in front of them, you feel a pit in your...


Designing a Day to Remember: The Power of Bespoke Donor Experiences
In donor relations, we often talk about gratitude, stewardship, and impact, but the most transformative moments happen when we translate...


Why Storytelling Is the Most Underrated Skill in Fundraising Today
In an era of data-driven decision-making and digital donor engagement, storytelling continues to be one of the most powerful yet...


Unlock Donor Loyalty: The Science-Backed Guide to Donor Retention
Donor retention isn’t rocket science—but it is science. Behavioral science, that is. And there is already a treasure trove of...


A Donor Experience I’ll Never Forget—And Why It Still Inspires Me
I love donor events—like capital L.O.V.E.—I really, really love donor events. I love how a good event can create a strong emotional...


The Art of the First Impression: Elevating New Donor Engagement
We encounter many firsts throughout our lives, and these experiences often shape our future decisions. For example, when you buy your...
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