Nurturing Donor Relationships Amidst Organizational Transitions

Many of our organizations are undergoing internal transformations, reorganizations, realignments, and programmatic shifts—which has many of us reeling and on edge in the workplace. But we can't overlook the significant impact these changes also have on our relationships with donors. This webinar aims to equip you with essential strategies to ensure the continuity of donor relationships during transition periods. We'll explore how organizational changes, such as leadership transitions, restructuring, or shifts in mission focus, can influence donor perceptions and levels of engagement. We'll discuss the challenges and opportunities these changes present and learn practical strategies for retaining donor trust and loyalty during times of internal upheaval.  

Learning Outcomes: 

1. Internal Communication Strategies: Explore transparent communication methods among staff members to align everyone around a common vision and ensure donors feel valued and engaged. 

2. External Communication During Transition: Explore best practices for external communication during periods of change and strategies for maintaining donor confidence and support.

3. Real-World Examples: Gain practical insights from real-world samples of organizations that have successfully (and unsuccessfully) navigated staff and organizational changes while preserving donor relationships.