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Thoughts from the Group
Explore the DRG blog for fresh ideas on all things donor experience, leadership, team building, donor relations, and change management.


Hot Takes: Donor Recognition Practices in the Modern Era
Of The 4 PIllars of Donor Relations , perhaps the fastest changing pillar is that of recognition. Even saying the word “recognition”...


Crafting the Perfect Donor Welcome: How to Create an Engaging and Inspiring Email Series
A donor has chosen your organization to receive a gift—Congratulations! Now, what’s next? Beyond sending a prompt tax receipt and...


Dear Google, Here's Why Your Commercial Missed the Mark
Dear Google, You got it wrong. I love the Olympics. I’ve been watching it nonstop on the Peacock app. But far too frequently, I’ve had to...


Creating a Customized Donor Relations Plan for Corporations and Foundations
One of the most common challenges nearly every donor relations shop faces is what to do with corporate and foundation donors?! While...


From Auto-Pilot to Excellence: A Fresh Look at Donor Reporting
In donor relations, our foundation has two primary responsibilities: expressing gratitude and demonstrating impact. While we often focus...


The 1 Thing to Prioritize Today That Your Future Self Will Thank You For
There is one thing you can (and should) prioritize today that your future self will thank you for. Do you know what it is? Hint: It’s...


5 Essential Segmentation Strategies for Nonprofits to Connect with the Perfect Audience
One of the more fascinating—and often truly baffling—aspects of the donor experience is what happens to our data after we make a gift....


The Big Oops: Our Guide to Recovering Gracefully
I have a confession. I made a mistake. A few weeks ago, we sent out an email to over 20,000 DRG subscribers—all addressed to “Ashley.”...


A Step-By-Step Guide to Strategic Planning
I can't believe this fiscal year is almost over. Come June 30th, many of us will stick a fork in FY '24 and call it finished! On a...


8 Key Components of Gift Agreements
Gift agreements are vital to fundraising efforts. Agreements spell out the purpose of a gift and provide specifics about how the money...


The Art of Impact Reporting: A Guide to Inspiring Donors
Welcome, fundraising and donor relations enthusiasts! Today, we embark on a thrilling journey into the heart of nonprofit...


20 Questions That Are Key to Unlocking Your Donor’s Philanthropic Passion
As a major gift fundraiser turned donor relations professional, I’m often asked when is the “right time” to ask donors for a major gift....


Big Promises, Big Risks: Due Diligence and Donor Relations' Role in Mega Donations
I think we can all agree that major transformational gifts are a great thing. Seven- and even eight- figure gifts completely transform an...


How to Engage, Inspire, and Retain First Time Donors (and we have examples!)
First-time donors give for many reasons, and donor retention looks different for each donor behavior type. First-time gifts can come from...


Four Donor Experiences We’re Loving Right Now…and Why!
You’ve heard it before, and we’ll say it again: experiencing the impact of generosity is at the heart of the donor experience—and a key...


Endowed Fund Compliance: Keep Calm, Make a Plan, and Report On!
Endowed fund compliance—that item on all our lists that we know we need to do, but many of us just don’t know where to begin! There are...


Recognition Societies : Build, Revamp, or Retire?
Have formal donor recognition societies already had their day in the sun? Should we be eliminating or investing in them? That is the big...


Behavior-Based Donor Relations: Fad or Phenomenon?
Have you ever gotten so deep into a subject that you can’t recall what brought you there in the first place? The concept of...


5 Benefits of Using a Digital Impact Report to Engage Your Nonprofit Audience
Your impact report should be exciting, not boring. After all, this is where your nonprofit takes center stage, showing your target...


5 Ways to Turn Every Communication into a Moment of Gratitude
Thank You. For the well-mannered among us, this simple expression of appreciation is as second nature as “Hello!” “How are ya?” and...
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